It’s lovely being freelance, I love every minute. But often, people can forget that we don’t get paid for holidays, meetings, phone calls, coffee chats. And imagine how employed people would react if every month their employer stalled on paying their salary?! Everything – client management, finance, office cleaning, PR, motivation – is our own responsibility. It’s fantastic but no means an easy ride. So here’s a game of Freelancer Facepalm Bingo to make the requests and comments we get feel like fun. I hope you don’t get a full house too soon. If you’re a comms freelancer, you might … Continue reading freelancer facepalm bingo
I’ve seen many a consultation fail. An organisation says, ‘what do you think of this thing we want to do’, then someone says what they think, and the organisation says thanks for the comments. This is not ‘engagement’. At best, if the comment actually does influence your organisation’s work, it’s a transaction. At middling it’s a big fat waste of time. At worst, everyone who commented gets annoyed and will never trust that you actually care what they think. Meaningful engagement is where you listen to what’s said and ask follow up questions. It’s when you regularly talk to your … Continue reading consultation
How often when people are invited to ‘have their say*’, do the opinions and suggestions made make it into policy, or get acted upon in any way? There no way all the feedback is groundless or unhelpful. These engagement initiatives … Continue reading ‘have your say’
Any one of these comms superpowers would come in handy, right? But if I had to choose, I’d go for super speed, so I can procrastinate three times faster. Continue reading which comms superpowers would you choose?
That person who complains that social media is full of angry people whinging, then you look at that person’s tweets on their personal account and all they do is complain themselves. People have a right to complain, and if you … Continue reading community management
There are no shortcuts when you’re building a reputation. Often communicators are expected to demonstrate results quickly, but trust-building takes time, care and consistency. Continue reading reputation is a muscle