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Tag: public relations

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the comms dream Vs the reality

October 1, 2018November 7, 2018 Hel Reynolds

I think we all strive for working 100% in the way described the left. Don’t feel alone or like a failure if tasks get thrown at you last minute and you experience something like the chaos on the right. It … Continue reading the comms dream Vs the reality

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me and my comms unicorn

April 21, 2018April 21, 2018 Hel Reynolds

When people ask you to make their post go viral. When they tell you about a great event happening in an hour. When they want you to ‘send a quick press release’. “ALRIGHT, LEAVE IT TO ME AND MY COMMS … Continue reading me and my comms unicorn

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comms superpowers Sticky post

which comms superpowers would you choose?

March 28, 2018July 9, 2018 Hel Reynolds

Any one of these comms superpowers would come in handy, right? But if I had to choose, I’d go for super speed, so I can procrastinate three times faster.   Continue reading which comms superpowers would you choose?

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copywriting hell Sticky post

comms approval process

August 17, 2017July 9, 2018 Hel Reynolds

If you’ve been through the comms approval process a few times, you’ll know – the pain is real. Getting through layers of people to approve a pice of content, whether it’s a video, a design, a press release or other … Continue reading comms approval process

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reputation is a muscle

May 24, 2017July 9, 2018 Hel Reynolds

There are no shortcuts when you’re building a reputation.  Often communicators are expected to demonstrate results quickly, but trust-building takes time, care and consistency. Continue reading reputation is a muscle

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the comms manifesto 

April 26, 2017June 23, 2017 Hel Reynolds

Continue reading the comms manifesto 

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myths of PR: consumers want conversations with brands

March 29, 2017 Hel Reynolds

I drew these ‘Myths of PR’ cartoons to illustrate some of the chapters in Rich Leigh’s new book, with the same name. You can buy it here: https://www.amazon.co.uk/Myths-Pr-Publicity-Popular-Misconceptions/dp/0749479590 Continue reading myths of PR: consumers want conversations with brands

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